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What is Sodium Lauryl Sulfate and why should I avoid it?

This chemical is widely used in cleaning and hygiene products and is probably best known for its ability to lather up.  No link has been made between this chemical and cancer, but it is a known irritant to skin and should especially be avoided if you have sensitive skin.

Baby’s skin is so soft, wrinkle free (wouldn’t we all like that!) and new to the world, that we think that anything applied to it should be kind, natural and gentle.  

 
 

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"The lovely Pure Indulgence face cream is quite as good as any and very pleasant to use. Makes me feel good too!”

- Dr H Young

 
  

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